Google Ads – The 4 Automated Rules You Should Be Using

I really do believe that people should embrace automation more and more. When used correctly, automation can work as your little sidekick helping you to fine tune your campaigns. In addition to your everyday management, you can use automated rules. Let’s take a look at the 4 Google Ads automated rules available to advertisers that … Read more Google Ads – The 4 Automated Rules You Should Be Using

The Benefits of Automated Bidding

One of the main success factors in any online marketing campaign is bidding. Whichever bid strategy you decide to use will directly correlate with how well those campaigns perform. There are several bid strategies that Google offers, each one tailored to align with the marketing goals for your business and campaign type. When setting the … Read more The Benefits of Automated Bidding