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Looking For PPC Management?

Paid search advertising is a proven method of driving quality traffic direct to your website and is therefore an essential tool to utilise when looking to grow your business and to get your brand seen by prospective customers.

Freelance To Success offer an end to end paid search service covering all aspects of Google Ads, LinkedIn, Facebook, Instagram, Twitter and Bing .

Whether you are looking to grow your business ROI, deliver more qualified traffic to your company website or ensure that your brand is seen by the right people, Freelance To Success have a solution for you.

The PPC-Tutor

The PPC training service has been developed with each individual circumstance in mind. Whether you are looking to gain a deeper knowledge and understanding of PPC, or you’re looking to train a member of your team to manage your accounts - There is a solution to meet your needs.

Our Latest Blog Posts

A/B Testing – What Actually Worked?

By Freelancetosuccess | 9th September 2021

If you are just starting out, or even if you have completed some A/B testing before, you probably have a number of questions about what to do with A/B tests.  How long should the test last? What variable should you test?  What makes a test significant? We’ve put together a few guidelines to consider before … Read more A/B Testing – What Actually Worked?

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Expanded Text Ads – We Had A Good Run

By Freelancetosuccess | 7th September 2021

It’s official, Expanded Text Ads (ETA’s) will be no more as of June 30th 2022. Don’t panic though, we have got a few reasons to keep you calm and get you ready for this change. Let’s all be honest here – this is not a shock RSA’s were made the ‘default ad type’ for Search … Read more Expanded Text Ads – We Had A Good Run

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PPC Marketing Metrics to track in 2021

By Freelancetosuccess | 6th September 2021

Anyone who works in PPC knows that data is your friend, and the more time you give to understanding it, the better and more successful your campaigns will be.  Luckily, one of the key benefits of PPC campaigns is the vast amount of data they provide. You can get insight into your target audience, where, … Read more PPC Marketing Metrics to track in 2021

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Google Ads Update; Changes To tCPA and tROAS Bid Strategies

By Freelancetosuccess | 15th March 2021

Yet another announcement from Google – the change to bid strategies. On the 23rd February, Google announced via the Google Ads Developer blog (here) about upcoming changes to target CPA and target ROAS bidding strategies. From April, 2021, Google will switch from the traditional Target CPA and Target ROAS to focus on layering these as … Read more Google Ads Update; Changes To tCPA and tROAS Bid Strategies

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Benefits Of Outsourcing Your PPC

By Freelancetosuccess | 8th March 2021

Now one of the essential tools in business marketing – PPC is taking the world by storm. Companies can choose to approach their PPC in many ways such as managing it in house or outsourcing to an agency/professional. The process of PPC management can be a complex and tricky task, so to make sure your … Read more Benefits Of Outsourcing Your PPC

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What Makes A Successful PPC Ad?

By Freelancetosuccess | 10th January 2021

When it comes to creating the perfect PPC ad, there is no such thing! With PPC campaigns, there is always room for improvement and ads are no exception. Having said that, there are some factors that can influence the success of an ad. Take a look at the components that contribute to a PPC ad … Read more What Makes A Successful PPC Ad?

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Make The Most Of Your Low Key Budget

By Freelancetosuccess | 7th January 2021

Even the smallest fish in the pond can still have the biggest aspirations. We all want to aim high and reach for the stars. But sometimes within marketing we are limited by our resources, especially when it comes to budget. So what can you do to knock your PPC campaign out of the park when … Read more Make The Most Of Your Low Key Budget

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Merry Christmas from Freelance To Success

By Freelancetosuccess | 25th December 2020

Merry Christmas

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Simple PPC Analysis Tips

By Freelancetosuccess | 20th December 2020

PPC can be complicated! You’ve done the research, set up the account and had things running for a little while. But what’s next? Reading the data of course – analysis! Some people are great at the setup and the creative side of PPC accounts but fall short at thorough analysis and reporting. Even the word … Read more Simple PPC Analysis Tips

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How You Can Promote Your Brand With Showcase Shopping Ads

By Freelancetosuccess | 12th December 2020

Potential customers flock to Google to search and discover. So it’s often the first place they will go to find a new brand or discover a new product. When shoppers use broad search terms on Google, they aren’t completely sure what exactly it is they want to buy or where they want to buy it. … Read more How You Can Promote Your Brand With Showcase Shopping Ads

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